The Mercedes E-Class reflects modern design and innovative dynamism. With its flowing lines, dynamic proportions and innovative touches, it expresses the new design without losing the unique character of the legendary saloon. From the illuminated radiator grille to the elegant, dynamic rear design with its striking lighting details, the headlights are digital and feature a light projection function, providing the highest level of visibility and comfort. The rear end has a distinctive character, with the split LED taillights impressing with their innovative design, especially in the dark.

The interior of the new E-Class sets new standards not only in terms of design, but also in terms of modern technological equipment. In addition to the finest materials and elegant decorative touches inside the cabin and the panoramic sunroof, the cabin houses the latest generation of the MBUX multimedia system, which offers an even more personalised experience in the car through many new functions and services, as it consists of a super multimedia system screen with the option of a selfie and video camera. The E-Class also comes with a Burmester® 4D sound system with Dolby® Atmos surround sound, to immerse all your senses in the driving experience for even more enjoyment and luxury. The E-Class is also equipped with multi-position active seats with massage function.

For the first time, and based on your personal preferences, the E-Class offers your entertainment preferences. From the temperature to the seat massage function, and other customisations that make your driving experience even more comfortable and luxurious.

And of course, let's not forget the head-up display, which turns the windshield into a digital cockpit. Using the full-colour virtual image, you can always have a direct view of the essential information. Therefore, your full attention remains on the road and traffic.

The Mercedes E-Class comes equipped with many of the latest technological systems that ensure your safety and the safety of your family during trips, and make your driving experience easy and smooth, such as the Active Stop & Go Assist, the PRE-SAFE® Impulse Side system that alerts passengers of potential side collisions to reduce the risk of injury, and pushes the driver or front passenger away from the danger zone towards the inside. The Active Distance Assist DISTRONIC system relieves stress during traffic congestion by automatically adapting your speed to the speed of slower vehicles in front of you. The car is also equipped with the GUARD 360° Vehicle Protection system that provides comprehensive monitoring of the car's surroundings. The face recognition system supported by the driver's camera to identify the driver in addition to the settings of the information, multimedia and communication system. All of this in addition to the Active Parking Assist system in emergency situations and the Active Brake Assist.

You can get your copy of the new Mercedes E-Class through one of the showrooms of the official agent of the German brand in Saudi Arabia, which is Ibrahim Al-Juffali and Brothers for Cars Company. The price of the Mercedes E-Class 2024 in Saudi Arabia starts from 321,000 Saudi riyals and goes up to 383,000 Saudi riyals.