Genesis Middle East & Africa was announced as the Official Automotive Sponsor of AlUla Moments, the calendar of exciting events taking place at the ancient historical oasis of AlUla located in the northwest of the Kingdom of Saudi Arabia.
The one-year sponsorship is in partnership with the official distributors for Genesis in KSA. Visitors can expect to see the Genesis brand present throughout the thrilling festivals, concerts, events and much more, with Genesis customers provided with several benefits over the period including pop-ups and unique experiences for VIPs.
Speaking on the successful partnership, Omar Al Zubaidi, Head of Genesis Middle East & Africa said “It brings us great pride to announce Genesis as the Official Automotive Sponsor of AlUla Moments. AlUla has established itself as the next destination for international visitors and carries centuries worth of history and culture. The ideal hub for artistic minds, this platform is apt for Genesis as a design focused brand. Through the partnership, we hope to continue to support the creative sector in KSA, by working hand-in-hand with AlUla Moments as a major contributor in showcasing the local talents to a global audience.”
"AlUla and Genesis align in their pursuit of captivating luxury and unique-experience seekers clientele. With shared enthusiasm, we forge a partnership to realise our ambitions and elevating AlUla to a prominent global hub for extraordinary gatherings. The announcement of Genesis as the Official Automotive Sponsor for AlUla Moments fills us with excitement, as we eagerly work in AlUla to present a prestigious array of sophisticated events and festivals for our esteemed shared customers." Said Rami AlMoallim, Vice President, Destination Management and Marketing, the Royal Commission for AlUla.
Rich in heritage, AlUla has long been on the crossroads of ancient civilisations. This living museum now attracts visitors by creating unique and immersive experiences combined with engaging arts experiences from around the region and the world, along with unique prestigious and luxurious hospitality offering.
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Chevrolet has unleashed the unthinkable in the Corvette ZR1. The King of the Hill returns with the most powerful V8 ever produced in America from an auto manufacturer, mind-bending specs, and iconic design to challenge the world’s best supercars in both coupe and convertible variants.
• Corvette ZR1 features a 5.5L, twin-turbocharged DOHC flat-plane crank V8 engine dubbed the LT7.
• The LT7 engine produces 1,064 horsepower at 7,000 rpm and 828 lb-ft (1123 Nm) of torque at 6,000 rpm, per SAE guidelines — the most power ever from a factory Corvette and the most powerful V8 ever produced in America from an auto manufacturer.
• Corvette ZR1 boasts a GM-estimated top speed of over 215 mph (346 Kph) on the racetrack and will dispatch the quarter mile with a GM-estimated sub-10-second time1.
• Purposeful carbon fiber aero package creates over 1,200 pounds (544 Kg) of downforce at top speed.
• ZR1 revives one of the most iconic styles in Corvette history: the split rear window.
“The team that revolutionized Corvette with a mid-engine architecture took on another challenge: take ZR1 to the next level,” said Scott Bell, vice president, Chevrolet. “Corvette ZR1 is about pushing the envelope with raw power and cutting-edge innovation. From Stingray, to Z06, E-Ray, and now ZR1, the Corvette family continues to elevate with each new iteration — and challenge the best in the world.”
The new 2025 Ram 1500 is now available in the Middle East, featuring an all-new 3.0-liter Hurricane engine family that brings more power, performance, and improved fuel efficiency.
“The new 2025 Ram 1500 brings our customers more: more power, more performance and more fuel efficiency with our all-new 3.0-liter Hurricane engines,” said Chris Feuell, Ram brand CEO – Stellantis. “With a choice of new and proven gas engines or our upcoming electric truck offerings, Ram is built to serve truck buyers everywhere. Our new powertrain offerings add to the unique combination of bold styling, leading-edge innovation and technology, durability and capability Ram customers have come to know and love.”
The automotive world is abuzz with the announcement that Lanzante, the renowned vehicle specialist known for transforming track-focused machines into road-going marvels, is set to convert the Red Bull RB17 hypercar into a street-legal version. This ambitious project aims to bring Adrian Newey’s V-10 beast from the racetrack to the public roads, and while the challenge is daunting, Lanzante's track record suggests they are up for it. The Red Bull RB17, designed by the legendary Adrian Newey, is a testament to cutting-edge engineering and performance. The track-only version of the hypercar weighs a mere 1,984 pounds, making it lighter than a Mazda MX-5 Miata ND. Yet, despite its featherweight design, it boasts a staggering 1,200 horsepower. This immense power allows it to lap Silverstone a second quicker than a Formula 1 car, according to recent simulations.
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