City Walk, the design-inspired destination by Merex Investment, is expanding its automotive collection with five new automotive showrooms of the future. The Boulevard in City Walk, covering over 330,000 square feet, will now house leading brands including Al Futtaim Automotive, VIP Design, Brabus, Al Damani, Voyah, and TECHART.
Automotive showrooms in the UAE are set to undergo major transformations in response to the region's booming automotive market. With passenger car sales predicted to double by 2026, showrooms will have to adapt to meet the needs of an increasingly diverse consumer base. City Walk is strengthening its automotive offering and welcoming showrooms of the future to cater to evolving consumer trends, further strengthening its reputation as the go-to destination for car enthusiasts in Dubai.
These new additions will complement the existing brands at The Boulevard, which include Rolls Royce, AMG Store, Alfa Romeo, Fiat & Abarth, and Cadillac. The new brands will offer a diverse range of vehicles, including sports cars, luxury vehicles, electrical vehicles and high-end SUVs, among others.
City Walk has been at the forefront of the change in the automotive showroom experience. City Walk Boulevard has become home to spaces designed to offer people a glimpse of the brands’ best experiences. We have been intentional in inviting automotive brands to create flagship experiences, which our audience loves. Becoming a hub for auto showrooms of the future and building a community of car enthusiasts, is in line with our vision to refresh all our destinations constantly, Shahram Shamsaee, CEO, Merex Investment.
Al Futtaim Automotive’s flagship showroom at City Walk will showcase all its brands, including electric vehicles. Luxury car dealership VIP Design, which specializes in vehicle customization, will open its first UAE showroom at the destination. Meanwhile, the Brabus showroom will feature high-performance aftermarket tuning for Mercedes-Benz cars and Al Damani, a subsidiary of M Glory Holding, will open a showroom, focusing on manufacturing electric cars. Lastly, Voyah, the luxury division of Dongfeng Motor Corporation, will open a showroom, featuring electric vehicles with Italian design influence, and TECHART will provide car parts and sales of Porsche cars. The German automobile tuner was founded in 1987 and specializes in offering extensive tuning packages for existing Porsches.
All these showrooms will add to City Walk’s experiential automotive showrooms, with a total of 40,000 square feet of GLA at The Boulevard. It will serve the growing community of car enthusiasts the chance to see a variety of brands, showcasing their latest technology, innovation and craftsmanship, across a curated selection of models.
Motor 283 is the biggest automotive website created by a team of automotive enthusiats and this author page is used to show the readers the press releases and news posted on Motor 283 website.
Nissan has announced the expansion of its X-TRAIL range in the Middle East with the arrival of the adventure-ready 2024 X-TRAIL N-TREK. Positioned between the SV and SL trims, the X-TRAIL N-TREK boasts eye-catching design features, exuding a confident demeanor and a versatile driving experience.
This expansion underscores Nissan's commitment to offering versatile options for various lifestyles. With a range catering to outdoor enthusiasts and families seeking self-expression, the X-TRAIL series provides choices suited for both adventure-driven excursions and social outings. The N-TREK model particularly appeals to those desiring a blend of versatility and style, making it a compelling choice for adventurous families across the Middle East.
BMW has unveiled its latest updates to the 4 Series Gran Coupe lineup for the 2025 model year, bringing exciting enhancements to the performance and technology of the M440i variant, including the integration of mild hybrid technology. Building upon the success of its predecessor, the new M440i Gran Coupe boasts increased power and efficiency, along with several aesthetic and technological refinements.
In a world dominated by luxury cars adorned in predictable shades of silver, Rolls-Royce has once again demonstrated its unparalleled commitment to bespoke craftsmanship and individuality. The renowned automaker has recently unveiled the "Spirit of Expression," a captivating series of three custom-built vehicles exclusively crafted for discerning clients in China. Among these extraordinary automobiles is a lavender-hued Ghost Extended sedan affectionately named "Expressionism," which notably features the reintroduction of a classic automotive styling element: whitewall tires.
SHARE
