We are extremely proud to represent Morgan Motor Company in a region that consistently embraces individuality, timeless craftsmanship, and automotive rarity. The overwhelming interest in the Morgan Midsummer here in the UAE is a testament to the car’s appeal but also reflects the trust our clients place in us to deliver truly special vehicles. We extend our gratitude to Morgan Motor Company for their partnership, and to our loyal customers for their passion and continued support.

Karl Hamer, CEO, Adamas Motor Group

Following the first Middle East handover of a Morgan Midsummer earlier this year to an Emirati collector at Adamas Motor Group’s flagship showroom in Dubai, demand has remained strong. This reflects a broader regional trend toward boutique, collector-grade vehicles that celebrate the art of motoring – and affirms Adamas Motor Group’s position as a trusted partner in delivering rare and remarkable automotive experiences.

The Morgan Midsummer represents the latest chapter in Morgan’s legacy, embodying the perfect blend of classic design and modern engineering. This limited-run barchetta was designed in collaboration with world-renowned design-house, Pininfarina. With just 50 examples produced, this fully bespoke vehicle represents the shared vision of Morgan and Pininfarina, who have worked together to reinterpret and celebrate the timeless Morgan silhouette. As a Morgan special project, the Midsummer demonstrates the flexibility of Morgan's design while simultaneously showcasing the rare craftsmanship of the artisans who handcraft every element of the distinctive body.