“Few people will ever experience the raw intensity of driving in a NASCAR race – V-Max speeds, crushing G-forces, raging adrenaline, primal focus – 170 mph in traffic is dancing on a razor’s edge. It’s a rush that is hard to replicate,” said Tim Kuniskis, CEO of Ram. “Until science fiction becomes reality, spectators can only glimpse the feeling, never truly live it. So why do 20 million fans love this sport? Ask five and you’ll get five different answers—but one common thread: the connection to teams and drivers, personalities larger than life. #25 isn’t chasing points, we are chasing something bigger—celebrating and amplifying fan engagement with the Free Agents, Kaulig Racing, and the Ram brand. That’s the sole mission.” The Free Agent seat will be occupied by a mix of racing talent with a passion for motorsports. Each driver brings their own unique history, creating a fresh storyline for every race. Ram and Kaulig Racing will announce the Free Agent driver on the Monday leading up to each race, keeping the series fresh with different competitors. In August, Ram announced Kaulig Racing as the anchor factory team for the truck maker’s return to NASCAR. Decisions for the Free Agent seat heavily rely on relationships created in the racing world for more than three decades. “The Free Agent seat gives us the flexibility to bring in talent while keeping fans on their toes," said Matt Kaulig, owner Kaulig Racing. "Each driver will bring something unique to the team. It’s a new idea-and exactly the kind of energy we want heading into 2026.” Free Agent drivers will not be competing to win the CRAFTSMAN Truck series championship. Ram will create a prize program based on the best individual track performance. Only drivers that participate in the Free Agent truck series will be eligible with the winning driver awarded at the end of the season.