BMW has unveiled the BMW i7 Protection, an extraordinary all-electric protection sedan that sets a new standard for security while delivering an unparalleled electric mobility experience. By seamlessly integrating cutting-edge technology with the renowned BMW driving experience, the BMW i7 Protection pioneers a new era in the protection vehicle segment.
As the world's first protection sedan equipped with an all-electric drive system, BMW i7 Protection stands as a beacon of innovation, offering unwavering security without compromise. Meticulously designed to ensure the safety of individuals in high-risk scenarios, the new model offers tailored protection like never before.
At the heart of the i7 Protection's security prowess lies the revolutionary BMW Protection Core. This unique innovation features an exceptionally robust, self-supporting protective body structure made from hot-formed steel alloys – or armour steel – complemented by additional armour for the underbody and roof, armoured glass, and protection-spec doors. Together, these elements create a holistic and impenetrable defence system.
BMW has drawn on 45 years of expertise in protection vehicles to develop the ingenious core and integrated features. They guarantee that both the combustion-engined BMW 7 Series Protection and the electric BMW i7 Protection meet the highest security standards, achieving the remarkable and world-class VR9 rating. The glass used in the vehicles meets the criteria for VPAM 10 classification, representing the pinnacle of civilian protection vehicle standards. Both models will be meticulously built at the BMW Group Plant Dingolfing in Germany, using an “craft manufacturing” process.
What sets the BMW i7 Protection apart is its visionary approach, where security goes hand in hand with sustainability. With a powertrain comprising front and rear electric motors derived from the brand's most powerful all-electric production model, the BMW i7 Protection delivers instant power delivery and exceptional traction. The BMW 7 Series Protection seamlessly blends security and superior driving dynamics with high efficiency, elevating it to a new level.
The i7 Protection's zero-tailpipe emissions align perfectly with its focus on sustainability, reflecting the BMW Group's dedication to environmentally responsible mobility solutions.
The BMW i7 Protection and BMW 7 Series Protection will make their debut at the IAA Mobility 2023 international motor show in Munich, taking place in September, with deliveries to customers beginning in December 2023.
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ZEEKR AWR proudly announces its first-ever participation in WETEX, the region’s largest sustainability, clean energy and technology exhibition. Showcasing its commitment to innovation and sustainability, ZEEKR AWR is presenting its premium electric mobility brand at this year’s WETEX event at the Dubai World Trade Centre from October 1 to 3, 2024. WETEX, hosted by Dubai Electricity and Water Authority, serves as a major platform for sustainable innovation in energy, water, and environmental sectors.
ZEEKR AWR’s presence at WETEX underscores its strategic objective of fostering the adoption of electric vehicles (EVs) in the UAE, aligning with the nation’s net-zero goals. At Stand 16, in Sheikh Maktoum Hall, ZEEKR AWR will display two ZEEKR models: the ZEEKR 001, a premium electric shooting brake with a sleek, aerodynamic design and impressive range, and the ZEEKR X, a compact SUV featuring state-of-the-art safety and versatile interior space.
The Kia EV9 has won the highly coveted Gold trophy at the 2024 International Design Excellence Awards (IDEA) presented by the International Designers Society of America (IDSA).
The prize marks Kia’s first Gold IDEA accolade and a clean sweep of the three most important global design awards for the brand following the EV9’s successes at the Red Dot ‘Best of Best’ and iF Design Gold awards earlier this year.
Kia received the prestigious Gold trophy in the Automotive and Transportation category for its EV9 all-electric flagship SUV at the IDEA 2024 awards ceremony, which took place on September 12 at the Palmer Events Center in Austin, Texas. This accolade reinforces the EV9's design excellence and originality, and the innovative nature of Kia’s acclaimed ‘Opposites United’ creative philosophy.
Karim Habib, Executive Vice President and Head of Kia Global Design, said, “Guided by the principles of our 'Opposites United' creative philosophy, at Kia we are dedicated to the creation of inspiring and authentic products that fulfil customers' emotional needs just as powerfully as they do their mobility, practicality and sustainability requirements.
“Good design should always represent the relationship between our users, our products, and our brand, and we believe that the EV9 achieves that. To have the creative and innovative nature of our design values recognized – first by the Red Dot and iF Design Awards, and now with a Gold at IDEA – is immensely gratifying, not just for the Kia design team, but for all our global colleagues. Such recognition inspires us to continue pursuing groundbreaking sustainable mobility solutions for our customers.”
Adamas Motor Group, the official dealer of Lotus Cars in the United Arab Emirates, has officially introduced the 2025 Lotus Emeya hyper-GT during a private VIP event held in the futuristic city of Dubai.
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