Al Tayer Motors, one of the UAE’s premier automotive dealerships, is staging the third ‘Unseen Potential’ art exhibit at its Sheikh Zayed Road showroom in Dubai.
Unseen Potential features an amazing display of art created by incredibly talented Al Tayer Motors and Premier Motors technicians from discarded automotive parts and scrap material. They are the outcome of an internal competition held by the company for its technicians.
Ford Motor Company’s Chief Customer Experience Officer, Elena Ford kicked off the event, which will be held until February 17, at the ground floor of the showroom and is open to everyone interested in art and cars.
“This exhibition is an impressive example of employee creativity,” said Elena Ford, chief customer experience officer. The Al Tayer Motors team is engaging employees in a unique way, further fostering a connection between our vehicles and beautiful works of art.”
Speaking about the exhibition, Boulos Massoud, Senior Vice President Aftersales, Al Tayer Motors said, “The third edition of the competition received an overwhelming response from the company’s talented technicians who once again proved that they truly have a flair for artworks, creating some remarkable pieces while living two of the company’s core values - Quality and Diversity. Fostering a work culture that recognises employees and provides opportunities to display their talents plays a strong role in creating a motivated and happy workforce.”
Over 290 technicians from 11 locations across the UAE participated in the two-month long contest. The contest was conceived with the goal of enhancing their planning and teamwork simultaneously highlighting their creativity.
Together the teams created more than 70 art objects from seemingly unusable material using their imagination to tap into unseen potential in the automotive scrap and fashioning unique pieces inspired by nature such as animal figures, insects, flowers and birds, vehicles, musical instruments, robots, and popular culture icons.
Al Tayer Motors has a full calendar of events, which includes a variety of sports tournaments to encourage physical activity, as well an annual wellness program to promote healthy habits and self-care.
Motor 283 is the biggest automotive website created by a team of automotive enthusiats and this author page is used to show the readers the press releases and news posted on Motor 283 website.
Amalgam Collection has today revealed that they have started development of a Limited Edition of 1:18 scale models perfectly replicating the unique Ferrari 812 Competizione Tailor Made that sold at auction for $5.1m in New York, last October. Limited to 250 pieces, this special Art Car edition is a celebration of the passion and artistry of Ferrari Centro Stile, and will become a much sought-after collectable, especially appealing to Ferrari’s most ardent followers who also appreciate art and design. The creative team at Amalgam anticipate that the edition of models will be completed by their artisans in Autumn 2024. Currently, models in this exceptional edition are only available to pre-order directly from Amalgam Collection.
The new Limited Edition of 250 1:18 scale models follows in the footsteps of the creation by Amalgam of a unique 1:8 scale model last year. The handcrafted 1:8 model was donated by Amalgam Collection and raised significant funding for the Ferrari Foundation, alongside the real car that fetched $5.1 million USD.
Using the original CAD data supplied by Ferrari Centro Stile, Amalgam’s artisans have been able to perfectly recreate the form and every refined detail of the livery of the unique 812 Competizione Tailor Made. The model only received the approval of Chief Design Officer Flavio Manzoni and his design team once they were fully satisfied with its accuracy of representation.
Sandy Copeman, Founder of Amalgam Collection, commented: “While our models are often described as works of art, and are indeed artistic in their creation, in truth, since they deliver the essence of the cars they represent, ultimately the beauty of our models is dependent on the beauty of the car they capture. In this instance, there is no question that both the car and models are art.”
As the anticipation for a new season in motor sports builds, BMW M Motorsport and renowned toymaker LEGO® have joined forces to bring an exciting new model set to racing enthusiasts of all ages. The collaboration has resulted in a meticulously crafted LEGO® Speed Champions set, featuring two iconic BMW M Motorsport racing cars – the BMW M Hybrid V8 and the BMW M4 GT3. With 676 pieces, this set promises an authentic build-and-play experience for collectors and the younger generation of motor sport fans aged nine and above.
The world’s finest model makers, Amalgam Collection, today announces a special Man and Machine edition perfectly capturing Bugatti legend Jean-Pierre Wimille and the Type 59 he raced at Spa-Francorchamps, in the Belgian Grand Prix, on 14th July 1935. This special edition at 1:8 scale is limited to just five model and figure pairings, three of which have already been purchased by distinguished collectors. The model can be ordered in pristine clean pre-race condition, or patinated to reflect the post-race dust and grime.
SHARE
