Luxury car buyers expect more than just premium materials and powerful engines—they want exclusivity. Bentley has long catered to this demand through its Mulliner division, offering bespoke customization that transforms each car into a unique masterpiece. Now, Bentley has elevated personalization to an entirely new level by introducing even more exterior accent colors, pushing the total number of possible configurations for its models to an astonishing 46 billion.
Customers ordering a Continental GT or Continental GT Convertible now have the option to apply accent colors in both gloss and satin finishes to key exterior elements, including the wing mirrors, bumpers, doors, and wheels. While Bentley hasn't disclosed the exact number of new colors added, the sheer scale of customization possibilities ensures that no two Bentleys ever have to look the same. This expansion is aimed at meeting the expectations of discerning buyers who demand a vehicle that reflects their style down to the finest detail.
The Flying Spur, Bentley’s luxury four-door sedan, also benefits from the customization push. Buyers can now opt for contrasting pinstripes along the lower edges of the bodykit, adding a touch of sportiness and individuality. Additionally, a carbon fiber bodykit is now available, which can also be customized with accent pinstripes, offering a blend of lightweight performance and aesthetic refinement.
Bentley’s best-selling Bentayga SUV has also been given the Mulliner treatment. Like the Flying Spur, it can now be fitted with a carbon fiber bodykit, along with an expanded range of brake caliper colors, including Klein Blue, Signal Yellow, and Ice Silver. The level of detail extends to the wheels as well, where Bentley offers contrasting spoke colors, pinstripes, and a variety of finishes, including solid, metallic, duotone, satin, and pearlescent.
With one in four new Bentleys featuring bespoke Mulliner options, the brand is making it clear that luxury is no longer just about performance and comfort; it’s about individuality. Whether it’s the Continental GT, Flying Spur, or Bentayga, Bentley’s latest customization program ensures that every owner can create a vehicle as distinctive as they are.
Started my career in Automotive Journalism in 2015. Even though I'm a pharmacist, hanging around cars all the time has created a passion for the automotive industry since day 1.
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