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  3. Bugatti’s Bold New Era as Rimac Pushes for Full Control

Bugatti’s Bold New Era as Rimac Pushes for Full Control

16 Oct 2025
  • What is the value of the Rimac Bugatti Porsche deal in Europe?
  • How will Bugatti change if Rimac takes full control in Saudi Arabia and beyond?

The world of high performance cars may be on the edge of a major shift as Rimac, the Croatian electric supercar maker, officially confirmed its intention to buy Porsche’s 45 percent stake in Bugatti Rimac. This would give Rimac Group full control of the legendary French brand known for W16 powered beasts like the Chiron and Veyron.

This news follows a series of remarks by Rimac CEO Mate Rimac who voiced frustration over strategic delays caused by joint decision making with Porsche. He stressed the need for full freedom to drive long term investments and steer Bugatti into an era of electrified dominance. If the deal succeeds, Rimac would own Bugatti outright, though Porsche would still hold a 22 percent stake in Rimac Group, alongside other investors like Hyundai and several private stakeholders.

The Proposed Deal

The Proposed Deal

According to Bloomberg and Automotive News, Rimac officially offered Porsche a deal worth 1 billion euros in April 2025. Mate Rimac has reportedly secured strong financial backers for the move, and while negotiations are ongoing, the direction is clear. Rimac wants to streamline decisions and accelerate Bugatti’s transformation into a brand that mixes traditional craftsmanship with electric innovation.

Since its founding in 2009, Rimac has gone from startup to supercar pioneer. Its Concept_One showed what electric cars could do, and the record breaking Nevera cemented its status. Bugatti on the other hand built its name on combustion greatness, dominating headlines with the Chiron’s massive W16. If the deal is approved, the two paths will finally merge under one focused vision.

What This Means for the Future of Bugatti

What This Means for the Future of Bugatti

The shift in ownership would not just be a business move, but a strategic redirection. Bugatti could become a flagship for hybrid electric hypercars, combining Rimac’s EV technology with the luxury and performance legacy of France’s most famous supercar nameplate. For wealthy buyers in Saudi Arabia and the Gulf, this could mean access to next generation hypercars that offer unmatched speed and green credentials.

Meanwhile, Porsche is facing its own pressure to adapt. Internal reviews and falling EV demand in markets like China have pushed the company to reconsider some of its external investments. That could make this the perfect time for Rimac to take the lead and push Bugatti into an entirely new era.

Bugatti is about to go electric, and this could be the most exciting transformation in the history of performance cars.

Ahd Kamal

BY Ahd Kamal

Started my career in Automotive Journalism in 2015. Even though I'm a pharmacist, hanging around cars all the time has created a passion for the automotive industry since day 1.

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