This year, major automakers are pushing a wave of creative color choices. Audi has led the charge with Malpelo Blue, a rich turquoise blue green featured on models like the A6 E Tron and Q3. It lands perfectly between their Ascari Blue and Kyalami Green options, offering a striking yet refined look.

Cadillac brings out Drift Metallic, a blue green shade that makes the 2025 CT5 and the sporty CT5 V Blackwing stand out. Chevrolet has gone big for 2025 with Hysteria Purple, a deep, show stopping purple for performance models, and Roswell Green, a bold new light green for the ZR1 and ZR1X.

Ford’s Sinister Bronze, available on the Bronco and Mustang, adds a metallic touch that highlights strength and power. Kia returns with Terrain Brown, a deep sandy shade seen on the 2027 Telluride, blending elegance and warmth. From the UK, Morgan’s Armeria Lilac paints their Super Sport with a pinkish purple that is impossible to ignore.

Electric and performance vehicles are leading the way when it comes to bold, expressive color. Nissan has revived its legendary Midnight Purple on the Z 2026. This color morphs from black to purple to green depending on the light, giving every drive a sense of drama and nostalgia for GT R fans.

Porsche has launched Olive Neo on the 911 Spirit 70, an olive green accented with gold details and tartan inspired trim for a mix of tradition and future style. Renault is joining the movement with Hauts de France Green, a fresh turquoise on the Renault 4 E Tech, and Pop Yellow, a bright statement on the Renault 5 E Tech.

While reports like BASF Coatings say that 83 percent of buyers still choose neutral colors, it is clear that 2025 is the year color comes back. The best carmakers in the world are offering new ways to show off your personality with your car, whether you are driving electric or classic.