Al-Futtaim Trading Enterprises Jeep will launch the highly anticipated 2024 Jeep Wrangler in Dubai and Northern Emirates, marked by an engaging desert event across two days only. With a focus on innovation and performance, the 2024 Wrangler comes equipped with a powerful 2.0L Turbocharged engine, elevating its capabilities both on and off the road.
Taking place from 10am to 6pm on both Saturday 2nd and Sunday 3rd March 2024 in Al Badayar, Sharjah, Trading Enterprises Jeep will host the first ‘Dare To Wrangler’ event. Current and aspiring Jeep owners are invited to immerse themselves in the Jeep brand and take the car for a spin on an off-road test track, designed to show off the 2024 Wrangler’s unrivalled off-road performance.
"Introducing the 2024 Jeep Wrangler with its advanced 2.0L Turbocharged engine marks an exciting evolution for the Wrangler," said Marco Melani, Regional Managing Director at Trading Enterprises. "We are thrilled to bring this exceptional vehicle to the market and provide customers with a first chance opportunity to explore its capabilities in the Wrangler’s natural habitat."
‘Dare to Wrangler’ will feature various attractions including a DJ, full-size padel court, a dedicated Kids Area, and a selection of food and beverage outlets. Attendees will have the opportunity to test drive the new Wrangler under professional guidance, allowing them to experience its enhanced performance and even learn the basics of off-roading for the first time. Additionally, a range of MOPAR accessories will be available for purchase, providing attendees with the opportunity to personalise the new 2024 Wrangler.
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