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  3. New Porsche Driver Experience makes its debut in the Cayenne

New Porsche Driver Experience makes its debut in the Cayenne

30 Mar 2023

With the new Cayenne, which will celebrate its world première on April 18 at the Auto Shanghai show in China, Porsche is introducing a groundbreaking display and control concept.

The Porsche Driver Experience stands for a fully digital display

The Porsche Driver Experience stands for a fully digital display

The Porsche Driver Experience stands for a fully digital display, versatile individualisation and intuitive operation. In the centre, the focus is on the driver’s axle. The most important controls are grouped around the steering wheel. This creates a new, even more intensive driving experience.

The deluxe cockpit takes elements of the Taycan electric sports car and transfers them for the first time to a Porsche with a combustion engine. It includes a digital instrument cluster in a so-called curved and free-standing design with variable display options, a redesigned centre console and a latest-generation steering wheel. The automatic gear selector is now located to the right of the steering wheel. This makes room on the centre console for a large air conditioning controller in a sophisticated black panel design. Passengers experience a new level of interaction with the vehicle and the driver via the optional passenger display.

Driver-focused and interactive: the new cockpit in the Cayenne

Driver-focused and interactive: the new cockpit in the Cayenne

Drivers and passengers experience a completely new cockpit in the new Porsche Cayenne. It combines an even stronger driver focus with new interactive elements that bring the driving experience to life in a new way for the passenger as well. The instrument cluster is now a fully digital, free-standing, 12.6-inch curved display that does not require a hood cover, thus giving it a modern, slimline appearance.

A key feature of the new Porsche Driver Experience is the right balance between digital and analogue elements. All the controls that are important to the driving experience are also grouped directly around the steering wheel. Typically for a Porsche, the new engine start button is to the left of the steering wheel. The gear selector is now to the right of the steering wheel between the instrument cluster and the central display. This makes room on the centre console for a new, large air conditioning control panel with analogue controls and more storage space. Porsche has also put the completely redesigned control lever for the driver assistance systems directly on the steering wheel in the new Cayenne.

The new multifunction sports steering wheel originates from the 911 and has been completely reworked compared to the previous model, with a high-quality, modern and sporty design. The driving mode switch for selecting Normal, Offroad, Sport and Sport Plus modes directly on the steering wheel is now standard. The new toggle button for selecting functions and designs in the instrument cluster is also located directly on the steering wheel, as are the controls for the optional head-up display.

The new air conditioning control panel on the centre console with its glass surface in a black panel design ensures a particularly high-quality look. Air conditioning settings can be made quickly and intuitively on the clearly laid out control surface. The combination of touch recognition and haptic feedback with mechanical air conditioning switches as well as a physical volume controller ensures functionality that is both haptically and aesthetically pleasing.

The high-resolution 12.3-inch central display is the control centre of Porsche Communication Management (PCM). As before, the driver can operate numerous driving and comfort functions here, as well as multimedia functions. A completely new feature in the Porsche Cayenne is the optionally integrated 10.9-inch passenger display. The additional touchscreen allows the front passenger to take the strain off the driver, for example by selecting a media service.

A luxurious, sporty feel

A luxurious, sporty feel

The Porsche Cayenne is the sportiest car in its segment – and its interior reflects this as well. A sporty ambience is combined with dynamic functionality, luxurious comfort and typical Cayenne design features. Porsche presents the new control concept in the new Cayenne in a clean design that emphasises width. The entire instrument panel, centre console and upper part of the inside of the door have been completely redesigned. The increased horizontal emphasis of the dashboard makes the interior look even wider. The elegantly designed air vents are vertically aligned in typical Cayenne fashion. For the first time, Porsche has designed all the air outlets in the cockpit without louvres.

Motor 283

BY Motor 283

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At and around Auto China 2024, Mercedes Benz underlines its commitment to delivering dedicated products and technologies to Chinese customers. As the largest single automotive market in the world, China plays an important role in the long-term strategy of Mercedes Benz. Running up to the show, the company will maintain its leadership position in this market, headlined by the world premiere of the all-new electric Mercedes Benz G Class.

China is home to the company’s largest production site and the most comprehensive R&D hub outside Germany, playing a significant role in Mercedes Benz’s global R&D network. In recent years, Mercedes Benz strengthened its R&D capabilities in China, particularly in electrification and digitalisation. In 2021, the company opened the new R&D Tech Centre China in Beijing, equipped with state-of-the-art testing labs, including E drive, battery, charging, NVH, and more. In 2022, Mercedes Benz established the new R&D Centre Shanghai, focusing on connectivity, automated driving, plus software and hardware development. This April, a new building will be added with advanced hardware and software facilities designed to accelerate local development in cutting-edge digital innovations. Besides the R&D Centre, the existing Design Centre will continue to promote the digital dimension in Mercedes Benz designs.

Gordon Murray Automotive reveals all T.50s commemorative names ahead of prototype global dynamic debut

16 Apr 2024
Gordon Murray Automotive reveals all T.50s commemorative names ahead of prototype global dynamic debut

Premium British vehicle manufacturer Gordon Murray Automotive (GMA) has announced the 25 commemorative names to be paired with the 25 T.50s Niki Lauda chassis. Each of the track-only T.50s supercars will celebrate Gordon Murray’s rich racing heritage with their names commemorating the dates of his first 24 Grand Prix wins at different circuits, and a special endurance race victory.

Already allocated to their owners, each of the T.50s chassis is themed chronologically, starting with Murray’s first race victory – 1974 South Africa at Kyalami – and continuing with each subsequent win at unique locations: 1974 USA at Watkins Glen; 1975 Brazil at Interlagos; 1975 Germany at Nürburgring; 1978 Sweden at Anderstorp; 1980 Italy at Imola; 1980 Netherlands at Zandvoort; 1981 Argentina at Buenos Aires; 1982 Monte Carlo at Monaco; 1982 Canada at Montreal; 1983 Brazil at Rio; 1983 Italy at Monza; 1983 UK at Brands Hatch; 1984 USA at Detroit; 1985 France at Paul Ricard; 1988 Mexico at Mexico City; 1988 UK at Silverstone; 1988 Belgium at Spa; 1988 Portugal at Estoril; 1998 Spain at Jerez; 1988 Japan at Suzuka; 1988 Germany at Hockenheim; 1988 Hungary at Hungaroring; 1988 Australia at Adelaide; 1995 France at La Sarthe.

The news comes ahead of the global dynamic debut of the T.50s Niki Lauda prototype on 13 April at the UK’s Goodwood Motor Circuit. The first public outing for the T.50s prototype will headline the 81st Goodwood Members Meet where more than 15,000 track spectators will enjoy the first outing of the race-spec car revving through to its 12,100 rpm redline. The T.33 mule ‘James’ will also make its dynamic debut at the event marking the progress made by the GMA R&D team and enabling the public to hear the GMA.2 V12 engine for the first time.

The Goodwood event will celebrate the career of famed racer Niki Lauda – the 1970s and 1980s F1 driver whose name appears on every T.50s. Raising the occasion’s significance further, GMA will explain the unique connection between the T.50s and the iconic Brabham BT46B ‘Fan Car’ that Niki Lauda drove to a commanding victory at the 1978 Swedish Grand Prix.

Conceived by Gordon Murray during his 17-year tenure as Chief Designer at the Brabham Formula One team, the BT46B rose to instant iconic status due to Murray’s innovative addition of a ground-effect fan system. Having dominated and won its inaugural race at Anderstorp, Sweden in the hands of Niki Lauda, the model was withdrawn by Brabham to pacify other teams for the good of the championship.

Gordon Murray, CBE – Executive Chairman, Gordon Murray Group: “The dynamic debuts of the GMA T.33 mule and GMA T.50s XP1 mark an important milestone in the development of both supercars. I’m also proud that we will participate in honouring a man who was a one-of-a-kind racer and a great friend by showcasing the T.50s Niki Lauda at Goodwood. Additionally, revealing the 25 historically significant motor racing names for our track-only T.50s is the perfect way to celebrate a favourite event for me and the whole GMA team.”

GMA’s Dario Franchitti will present attendees with an insightful overview of the story of the BT46B and its significance in the design and engineering of the T.50 supercar and its track-spec T.50s sibling. The GMA team will also be joined by His Grace the Duke of Richmond who will take a tour of the Murray display of heritage race cars and modern-day GMA supercars.