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  3. All New Nissan X-TRAIL’s popularity continues to grow in Abu Dhabi

All New Nissan X-TRAIL’s popularity continues to grow in Abu Dhabi

28 Oct 2023
  • What is Al Masaood Automobiles witnessing with the all new Nissan X-Trail?

Al Masaood Automobiles, the exclusive distributor for Nissan in Abu Dhabi, Al Ain, and the Western region is witnessing a continuing increase in sales of the latest edition of the Nissan X-TRAIL. The All New Nissan X-TRAIL has undergone a significant transformation, with the new model featuring large upgrades to both exterior and interior design, as well as the integration of new technology and safety elements.

Grow in market share for the Nissan X-Trail

Grow in market share for the Nissan X-Trail

Catering to diverse customer expectations for a capable and practical SUV, the All-New Nissan X-TRAIL saw its overall market share in the Gulf region grow by six points during the first half of 2023, as reported by Nissan Middle East. At Al Masaood Automobiles, sales of the All New Nissan X-TRAIL started very strong early this year, outpacing the last quarter of 2022. The trend has only persisted, with sales of the car in Abu Dhabi during the first three quarters of 2023 registering a remarkable 165% increase compared to the same period last year.

The model has particularly been popular with Asian expats who accounted for 28.8% of total vehicle sales in Abu Dhabi towards the beginning of this year. By mid-year, the car had established a well-deserved positive reputation in the market, taking the number up to 31.1%. It has now reached a notable 33.9%, reaffirming the vehicle’s popularity as a compelling choice for this segment.

An analysis of the UAE car sales market by the Glasgow Consulting Group in 2021 showed that while global car sales data show a higher percentage of sedan vehicles at around 40% to 45% and SUVs at around 20% to 30% depending on the country, UAE sales data showed the exact opposite. SUVs dominate the UAE market, while sedans make up for a lower percentage of sales. This preference is likely to have influenced purchase habits accounting for a large number of the sales of the All New Nissan X-TRAIL, which offers a multitude of comfort and technology features at a more affordable price point.

“The exponential increase in sales of the All New Nissan X-TRAIL over the course of the year is a testament to our customers’ satisfaction with the new model’s innovative features and upgrades. The versatile SUV has seamlessly integrated style, technology, and connectivity thereby elevating drivers’ experience behind the wheel. To complement this highly sought-after vehicle, we always look forward to providing customers with a value-added purchasing and ownership experience that best serves their needs.” said Bachir Gemayel, Sales & Marketing Director at Al Masaood Automobiles.

Earning praise for its customization options, the All New Nissan X-TRAIL presents customers with the flexibility to personalize their vehicle in a way that suits them best. The Premium Urban Crossover also hosts a broad range of aesthetic and practicality upgrades that have resonated deeply with customers. One of the factors contributing to the model’s continuing success is its impressive safety features. The Nissan Safety Shield 360 – a collection of active safety features from Nissan Intelligent Mobility that include blind spot and lane departure warning technologies, pedestrian detection, and a number of other features – makes this the safest X-TRAIL model ever, further increasing its appeal for families looking for a high quality, comfortable, stylish, yet safe SUV.

Motor 283

BY Motor 283

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Italian Government Pressures Alfa Romeo to Rename Milano SUV to 'Junior'

16 Apr 2024
Italian Government Pressures Alfa Romeo to Rename Milano SUV to 'Junior'

In a surprising turn of events, Alfa Romeo has announced that it will be changing the name of its recently unveiled Milano SUV to "Junior" after facing pressure from the Italian government. This decision comes amidst criticism from Italy's industry minister, Adolfo Urso, who expressed concerns over the marketing of a foreign-manufactured vehicle bearing an Italian name.

Auto China 2024 and beyond: Mercedes-Benz to showcase its focus on China with new products and localised developments

16 Apr 2024
Auto China 2024 and beyond: Mercedes-Benz to showcase its focus on China with new products and localised developments

At and around Auto China 2024, Mercedes Benz underlines its commitment to delivering dedicated products and technologies to Chinese customers. As the largest single automotive market in the world, China plays an important role in the long-term strategy of Mercedes Benz. Running up to the show, the company will maintain its leadership position in this market, headlined by the world premiere of the all-new electric Mercedes Benz G Class.

China is home to the company’s largest production site and the most comprehensive R&D hub outside Germany, playing a significant role in Mercedes Benz’s global R&D network. In recent years, Mercedes Benz strengthened its R&D capabilities in China, particularly in electrification and digitalisation. In 2021, the company opened the new R&D Tech Centre China in Beijing, equipped with state-of-the-art testing labs, including E drive, battery, charging, NVH, and more. In 2022, Mercedes Benz established the new R&D Centre Shanghai, focusing on connectivity, automated driving, plus software and hardware development. This April, a new building will be added with advanced hardware and software facilities designed to accelerate local development in cutting-edge digital innovations. Besides the R&D Centre, the existing Design Centre will continue to promote the digital dimension in Mercedes Benz designs.

Gordon Murray Automotive reveals all T.50s commemorative names ahead of prototype global dynamic debut

16 Apr 2024
Gordon Murray Automotive reveals all T.50s commemorative names ahead of prototype global dynamic debut

Premium British vehicle manufacturer Gordon Murray Automotive (GMA) has announced the 25 commemorative names to be paired with the 25 T.50s Niki Lauda chassis. Each of the track-only T.50s supercars will celebrate Gordon Murray’s rich racing heritage with their names commemorating the dates of his first 24 Grand Prix wins at different circuits, and a special endurance race victory.

Already allocated to their owners, each of the T.50s chassis is themed chronologically, starting with Murray’s first race victory – 1974 South Africa at Kyalami – and continuing with each subsequent win at unique locations: 1974 USA at Watkins Glen; 1975 Brazil at Interlagos; 1975 Germany at Nürburgring; 1978 Sweden at Anderstorp; 1980 Italy at Imola; 1980 Netherlands at Zandvoort; 1981 Argentina at Buenos Aires; 1982 Monte Carlo at Monaco; 1982 Canada at Montreal; 1983 Brazil at Rio; 1983 Italy at Monza; 1983 UK at Brands Hatch; 1984 USA at Detroit; 1985 France at Paul Ricard; 1988 Mexico at Mexico City; 1988 UK at Silverstone; 1988 Belgium at Spa; 1988 Portugal at Estoril; 1998 Spain at Jerez; 1988 Japan at Suzuka; 1988 Germany at Hockenheim; 1988 Hungary at Hungaroring; 1988 Australia at Adelaide; 1995 France at La Sarthe.

The news comes ahead of the global dynamic debut of the T.50s Niki Lauda prototype on 13 April at the UK’s Goodwood Motor Circuit. The first public outing for the T.50s prototype will headline the 81st Goodwood Members Meet where more than 15,000 track spectators will enjoy the first outing of the race-spec car revving through to its 12,100 rpm redline. The T.33 mule ‘James’ will also make its dynamic debut at the event marking the progress made by the GMA R&D team and enabling the public to hear the GMA.2 V12 engine for the first time.

The Goodwood event will celebrate the career of famed racer Niki Lauda – the 1970s and 1980s F1 driver whose name appears on every T.50s. Raising the occasion’s significance further, GMA will explain the unique connection between the T.50s and the iconic Brabham BT46B ‘Fan Car’ that Niki Lauda drove to a commanding victory at the 1978 Swedish Grand Prix.

Conceived by Gordon Murray during his 17-year tenure as Chief Designer at the Brabham Formula One team, the BT46B rose to instant iconic status due to Murray’s innovative addition of a ground-effect fan system. Having dominated and won its inaugural race at Anderstorp, Sweden in the hands of Niki Lauda, the model was withdrawn by Brabham to pacify other teams for the good of the championship.

Gordon Murray, CBE – Executive Chairman, Gordon Murray Group: “The dynamic debuts of the GMA T.33 mule and GMA T.50s XP1 mark an important milestone in the development of both supercars. I’m also proud that we will participate in honouring a man who was a one-of-a-kind racer and a great friend by showcasing the T.50s Niki Lauda at Goodwood. Additionally, revealing the 25 historically significant motor racing names for our track-only T.50s is the perfect way to celebrate a favourite event for me and the whole GMA team.”

GMA’s Dario Franchitti will present attendees with an insightful overview of the story of the BT46B and its significance in the design and engineering of the T.50 supercar and its track-spec T.50s sibling. The GMA team will also be joined by His Grace the Duke of Richmond who will take a tour of the Murray display of heritage race cars and modern-day GMA supercars.