ACDelco, renowned automotive parts and battery brand owned by General Motors, proudly announces 25 years of brand presence in Saudi Arabia for its aftermarket car battery division. This milestone signifies a quarter-century of commitment to local industry, talent development, and technological innovation in the Kingdom.
ACDelco's commitment to Saudi Arabia goes beyond supplying high-quality batteries. Over the past two and a half decades, ACDelco has introduced a range of innovative products, including stamped grid technology and maintenance-free batteries. Most recently, the company launched the Enhanced Flooded Battery (EFB), catering to the growing demand for start-stop vehicle features. This focus on cutting-edge technology ensures that ACDelco remains a market leader in the GCC region, offering superior products to customers across the Middle East and North Africa.
"Our success in Saudi Arabia can be attributed to a deep understanding of the market, a commitment to adopting the latest technologies, and a strong focus on building a skilled Saudi workforce," shared Sajed Sbeih, Director of Customer Care and Aftersales for General Motors Middle East. "We are incredibly proud of the role we have played in Saudi Arabia’s industrialization journey, and we look forward to continuing to serve this market in the foreseeable years.” added Sbeih.
Looking ahead, ACDelco remains steadfast in its commitment to the Saudi market and wider regional markets. The brand prioritizes customer satisfaction by continuously improving the customer experience and offering exceptional products. As the automotive industry embraces new trends, such as the shift towards electric vehicles, ACDelco is gearing up for the future, of which quality batteries will form the foundation. Electric Vehicles will still utilize batteries such as MF and EFB, therefore future plans are evolving to meet market needs and the ambitious future mobility targets of the regional governments.
ACDelco Batteries’ 25-year legacy in Saudi Arabia is a testament to the brand’s dedication to quality, innovation, and customer focus. By remaining rooted in its core values and fostering a spirit of collaboration, ACDelco is strongly positioned to continue its success story in the years to come.
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Bridgestone, a global leader in premium tyres and sustainable mobility solutions, has been chosen by Lamborghini as its exclusive tyre partner for the all-new Lamborghini Temerario. Bridgestone, Lamborghini’s ‘Official Technical Partner’, has developed a full tyre line-up to maximise the super sportscar’s performance. Answering all drivers’ needs, the new tyres combine to deliver top performance on and off the track, as well as in challenging winter conditions.
“After the Lamborghini Huracán STO, Tecnica, Sterrato, Huracán EVO and the V12 Hybrid HPEV Lamborghini Revuelto, the Temerario is the latest Lamborghini super sportscar to be equipped with bespoke Bridgestone tyres as original equipment,” said Steven De Bock, Vice President Original Equipment at Bridgestone EMEA. “Its twin-turbo V8 hybrid powertrain with three electric motors makes the Temerario part of a new generation of Hybrid HPEVs offering class-beating performance. As Lamborghini’s ‘Official Technical Partner’, we’re very excited to continue our journey together as we push the boundaries of electrification and advance a new era of sustainable motorsports.”
Purchasing a new car is a significant investment that goes beyond the initial sticker price. One crucial decision many buyers face is whether to buy a service pack along with their new vehicle. This article explores the importance of buying a service pack and how it can benefit car owners in both the short and long term. A service pack, often referred to as a maintenance package or service plan, is an agreement between the car buyer and the dealership or manufacturer. It typically covers routine maintenance and service requirements for a set period or mileage. Service packs can include oil changes, tire rotations, brake inspections, and other scheduled maintenance tasks.
Stellantis, the global automaker, has announced the Middle East launch of bproauto, its new next generation of quality aftermarket parts and products. The launch of the brand in the region is aligned with Stellantis's Dare Forward 2030 strategic plan, to grow its share of sales in the independent aftermarket and expand its aftersales footprint in the Middle East.
Bbroauto parts are competitively priced, offer high quality parts with a 2-year warranty and fit most automotive makes and models.
The recently launched bproauto parts lineup includes Air Filters, Oil Filters, Brake Pads, Brake Rotors and Cabin Air Filters. Moreover, Stellantis will introduce more high-quality products in second half of the 2024, including Batteries, Injectors, Alternators/Starters and Suspensions.
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