BEYOND Lounge: A New Era of Ownership
The INFINITI BEYOND Lounge at the event introduced guests to a new lifestyle membership created exclusively for QX80 owners across the UAE, Saudi Arabia, Qatar, Kuwait, and Bahrain. The program extends ownership into a curated world of well-mobility, offering experiences that reflect INFINITI’s human approach to modern luxury.
The 2026 INFINITI QX60 made its regional premiere as the brand’s latest expression of modern luxury. Arriving in line with its Artistry in Motion design direction, the QX60 incorporates a refreshed grille inspired by the intersecting shapes of a serene bamboo forest, an illuminated, three-dimensional INFINITI emblem, and a restyled lower bumper that gives the grille a floating effect. The first-ever QX60 SPORT grade, which elevates the model with its most statement-making appearance yet, additionally made its debut, with a uniquely designed front fascia and a sharpened grille mesh, complemented by unique, gloss black 20-inch wheels and dark exterior accents, including a new lower front bumper protector, and a unique “S” badge on the liftgate. The final highlight of the evening was the unveiling of the QX65 Monograph, hinting at the horizon of INFINITI, a glimpse of where the product story of the brand is headed. Its fastback silhouette flows like ink on silk, a coupe profile that nods to the iconic FX while pushing confidently toward the future. Albert Khreiche, Managing Director, INFINITI Middle East said: “Tonight, we brought together vehicles that represent our evolution, from the strength of the QX80 Sport to the balance of the new 2026 QX60 and the emotional design of the QX65 Monograph. Each reflects our belief that performance and artistry should move in harmony.” The evening concluded with a clear view of where INFINITI is headed, uniting modern Japanese luxury with purposeful innovation. Through new products, refined experiences, and an elevated approach to ownership, the brand signaled a confident next chapter.
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