Hyundai’s SUV lineup is not just a collection of models but a tribute to some of America’s most memorable destinations. Each name tells a story that connects the car to the character of its city. In Santa Fe, New Mexico, the Santa Fe SUV was introduced as Hyundai’s very first crossover, inspired by the city’s adventurous spirit, historical depth, and vibrant art scene. The Palisade, Hyundai’s largest and most luxurious SUV, takes its name from the prestigious Palisades of California, symbolizing elegance and comfort. Tucson, known as an oasis on wheels, draws directly from the energy and natural beauty of Tucson, Arizona, while the innovative Santa Cruz pickup is shaped by the active, coastal lifestyle of its Californian namesake. This naming strategy is more than branding; it is Hyundai’s way of weaving adventure, heritage, and lifestyle into every journey.
Each Hyundai SUV is carefully crafted to embody the atmosphere and lifestyle of the city it is named after. Santa Fe captures the blend of adventure and culture, with features designed for off-road journeys and artistic interiors that pay homage to the city’s rich heritage. Tucson stands out with its oasis-like comfort and vibrant design, mirroring the desert freedom and creativity found in Arizona. Palisade brings a touch of luxury and spaciousness, reminiscent of the upscale coastal neighborhoods of Los Angeles. Santa Cruz, meanwhile, is built for those who live for mountain biking, surfing, and exploring—just like its lively, outdoor-loving city. Through this thoughtful approach, Hyundai turns every drive into a unique exploration of American landscapes and culture.
Want to know more about the real stories and adventures behind Hyundai’s SUV names? Join Motor283 on this one-of-a-kind road trip across the United States and discover how each city brings a Hyundai model to life. Watch the full episode on YouTube for all the details and inspiration.
Started my career in Automotive Journalism in 2015. Even though I'm a pharmacist, hanging around cars all the time has created a passion for the automotive industry since day 1.