Kia has announced it will redefine the term PBV as ‘Platform Beyond Vehicle’ and officially launch its global PBV business at CES 2024 in Las Vegas, USA. The brand is set to introduce its future PBV product lineup and business vision, along with physically showcasing several PBV concept models. Kia PBV is a total mobility solution combining fit-for-purpose EVs with advanced software solutions that will open the door to new businesses and lifestyles.
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For more than 20 years, the Cayenne has been characterised by its ability to provide the broad range of qualities between characteristic Porsche driving performance, excellent comfort in everyday driving, and great capability when driving off-road. The future models of the SUV will seamlessly continue this success story, retaining all of the car’s familiar features.
“The Cayenne has always defined the sports car in its segment. In the middle of the decade, the fourth generation will set standards in the segment as an electric SUV,” said Blume, CEO of Porsche AG. At the same time, into the next decade our customers will still be able to choose from a wide range of powerful and efficient combustion and hybrid models.
"The third generation of the Cayenne will be further upgraded and will continue to be offered alongside the fourth, all-electric generation".
The current Cayenne generation, which last year was given one of the most extensive product upgrades in the history of Porsche, will be further developed with major technological investment in the future. Here the developers will be focusing, among other things, on the powertrains, in particular on improving the efficiency of the V8 developed by Porsche and built at the Zuffenhausen engine plant. Extensive technical measures will ensure that the twin-turbo engine is ready to comply with future legislative requirements.
In a bold move against the prevailing headwinds in the electric vehicle (EV) industry, VinFast, the young Vietnamese EV manufacturer, is forging ahead with its ambitious global expansion plans. While major players like Apple have recently abandoned their decade-long pursuit of an electric vehicle, and others are scaling back their ambitions, VinFast remains undeterred. Having already established a presence in the U.S., Canada, and Southeast Asia, the company is now setting its sights on the Middle Eastern market.
Hyundai is set to debut its three-row electric SUV later this year, a move that signifies the automaker's bold step into the large electric vehicle (EV) market. This new SUV, anticipated to be named the Ioniq 9, is poised to be Hyundai’s equivalent to the Kia EV9, offering a spacious and eco-friendly alternative to its popular Palisade.